You will gain some useful experience and practice in assessing business risk, analyzing industry and competitive conditions, making decisions from a companywide perspective, thinking strategically about a company's market position and the kinds of actions it will take to improve it, developing strategies and revising them in light of changing conditions, and applying what you have learned in business school.
The bottom line is that The Business Strategy Game adds value by strengthening your preparation for a career in business and management. Further, we predict that The Business Strategy Game will make your competitive juices flow and that you will have a lot of fun. All personal information you provide is used only to establish you as an officially registered participant in the BSG exercise, administer the BSG exercise, and operate the www.
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To find out what your code is, contact your course instructor or game administrator. These strategies are easy to see in the real world of business. Do not focus too much on the market share but focus more on profits. Should you have excess capacity, consider this market and manufacture at full capacity. Besides, you can lower the cost per pair of shoes. Moreover, consider the best margin for this market and ensure you can have the contract. But keep in mind the risk of jumping up or going down with the high bid price.
Always check the market snapshot and the private-label segment. Optimizations are the last task you can do before finalizing each year.
Go up and down each decision a couple of times to get the optimal profits. Also, make decisions about the number of models, then the price. These are the three most crucial decisions to make in the game. Moreover, this may be a lesson in the real world of business as everything comes with quality, models, and price. Besides, you can set best practice training high, maybe at 5. The styles or features can be at 50, while the TQM can be set at 2. Keep in mind to check your profits and ensure they get as high as possible.
In the first year Year 11 , you only have two factories, and you need to distribute to four markets. Look at the demand for each market, then divide each plant supply for each regional market. Find out how much you want to bid for each celebrity. You can do this by checking the bid prices for the previous year.
However, keep track of profit since you are cutting from the profit for PR products. To this point, you are set to dominate your industry and win the Business Strategy game. With that, you can do the same over and over again, for every decision round. However, you must tie your values and settle for the best combination to optimize your net profit. Profit is crucial in the BSG game. What is the Business Strategy Game? Benefits of Business Strategy Game The Business Strategy Game provides your team with the opportunity to discuss the real business issues while working together to assess the options and make decisions linked to the overall company strategy.
How to Win Business Strategy Game To win BSG game simulation, you need to follow some ingenious tips that are essential business strategy game tips that your team should focus on: Look for price elasticity : In the Business Strategy Game, the demand is dependent on the price ranges and not on any personal values. Therefore, after-sales forecast, check whether the changing wholesale and internet prices of the shoes affect the demand of customers.
Check for celebrity and private label bids : To improve the chances of winning BSG, consider improving your marketing strategies through bidding for celebrities. Making random amounts of bids to increase your chances of winning the bid. Purchase more stocks in the initial stages : It is crucial to be alert and reap the most in the early stages of your BSG simulation game.
To assert your financial benchmark, buy as many stocks as possible since the stock prices tend to be low at the start. Give more time to the sales forecast. Keep optimizing the entries and toggle the value until you achieve the maximum net profit for any given entry.
Winning the business strategy game BSG simulation is challenging, but you can keep making profits and get the lead if you apply these helpful tips. You can only excel by considering several factors simultaneously. Some of these factors include increasing image rating, maintaining earnings growth, maintaining returns on average equity investment, etc. You need to get image ratings up in the BSG game to stay ahead of the competition.
Therefore, if, for example, you are working on advancing your shoe business in the Business Strategy Game, you should aim for an image rating of 70 or more. As you work on image rating, you should also pay attention to the cost strategy. Only when the business is evenly represented across various geographical regions will it enhance the overall image.
If there are even other groups following the best-cost strategy, aim to become the first team to get to 10 stars. Higher ratios indicate the company is earning more profit per dollar of equity capital provided by shareholders. One way to boost ROE is to pursue actions that will raise net profits, which is the numerator in the formula for calculating ROE.
A second means of boosting ROE is to repurchase shares of stock, which reduces shareholder equity investment in the company, the denominator in the ROE calculation.
Students are anticipated to possess a wide-ranging of competencies such as problem-solving, critical thinking, and cognitive skills to enter the job market. That requires a revolution of teaching practices and learning techniques. A business strategy game BSG serves as a realistic representation of the actual practices in a virtual setting and uses it to cultivate managerial skills, mainly in decision making. Students get some beneficial expertise and practice in measuring business risk, investigating the industry and competitive situations.
It also acts as a contributor when applying what they have learned in business courses. Most often, students get stranded when engaging in a BSG game. Some do not have the required skills to play a BSG game; others are involved in other things, thus lack time to engage in the game while a group would want to improve their scores.
Also, a group would wish to help them to build their confidence in playing the BSG game. We are aware of these needs hence the reason for offering help.
We have discussed some of the reasons why people opt to look for help with the BSG Game below:. We all agree that BSG is a tricky game. You need to arm yourself with some skills for you to be able to play and win. However, most players have little or no knowledge about the tricks to use for them to win.
For this reason, we are here to help. We play the game on your behalf and ensure that you get the best scores. Do not hesitate to contact us. Some students are generally busy. It could be due to tight schedules at school and work, or they could be held up handling other issues. You have nothing to worry about. Here, we take care of all your games at a friendly cost. You only need to contact us and then go about your business. Private-label footwear must be produced to the specifications of chain retailers.
All newly-produced footwear is shipped in bulk containers to one of four regional distribution centers North America, Latin America, Asia-Pacific, and Europe-Africa. All incoming orders from internet customers and retailers in a geographic region are filled from footwear inventories in that same regional distribution center.
Since internet and retailer orders cannot be filled from inventories in a distribution center in another region because of prohibitively high shipping and distribution costs , company co-managers have to be careful to match shipments from plants to the expected internet and retailer demand in each geographic region.
Costs at the four regional distribution centers are a function of inventory storage costs, packing and shipping fees, import tariffs paid on incoming pairs shipped from foreign plants, and exchange rate impacts. The countries of North America, which strongly support free trade policies worldwide, currently have no import tariffs on footwear. Instructors have the option to alter tariffs as the game progresses.
Each decision round, company co-managers are faced with 53 types of decisions, spread across the functional spectrum as follows:. On-Screen Support Calculations. Each time co-managers make a decision entry, an assortment of on-screen calculations instantly shows the projected effects on unit sales, revenues, market shares, total profit, earnings per share, ROE, unit costs, and other operating outcomes.
All of these on-screen calculations help co-managers evaluate the relative merits of one decision entry versus another.
Company managers can try out as many different decision combinations as they wish in stitching the separate decisions into a cohesive whole that is projected to produce good company performance. The Quest for a Winning Strategy.
All companies begin the exercise with equal sales volume, global market share, revenues, profits, costs, product quality and performance, brand recognition, and so on. However, market growth rates vary by geographic region, and growth rates are also affected by the aggressiveness with which companies go after additional sales by making their product offerings more appealing.
Competition in the market segments for branded footwear is based on 12 factors:. How the Outcomes Are Determined Instructors establish a deadline date and time for company co-managers to complete for each decision round and other related assignments.
Instructors have the flexibility to change the deadlines at any time for any reason.
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